About Us

Marketing
Co-lab
Scoop Shop

Read On

So this is awkward...

just three simple things.

Here’s the page where we tell you an inspirational story aiming to compel you to work with us. We’d much rather talk about our clients and the good work they do than talk about us. There are three simple things you need to know about us:

Always do good work.

Always work with good people.

Always have a good time.

So maybe that’s enough for you, but if you need more woo woo, then please, fellow ice cream lover, read on!

More about doing good work

Some places of work use destructive emotions to get things done. Emotions like guilt, fear, etc., bring you only so far. We always try to work from a higher level of emotion – joy, happiness, or love. We get to a flow state if we're happy about what we're doing. Yeah, let's stay in that zone.

We try to leave our ego out of work as much as possible. That's a guiding principle for us as a team and our clients. It's not about me, it's about us. Not what I want, but what we want. We focus on building a connected culture. We're not afraid to learn how we can be better, do better.

Rush work is detrimental to doing good work. There's not enough time to hear and see what is really needed or what is really going on. It creates a sense of panic, which isn't a great motivation.

We know that an authentic story is the most effective approach to marketing and branding. Humans gravitate toward storytelling, and when we accept this truth, that's when we start to see results.

More about good people

This is of utmost importance. Our clients should be picky about who they work with and ensure they have the right partner to steward their brand. Not picking us can be the best move for everyone. We're ok with that.

Clients should have the freedom to not work with us at ANY TIME. The same goes for our team. No longer a fit? That's ok.

We're not sure why this happens, but we always see serendipity in our relationships and work. The right situation, resources, and people are all at the right time.

More about having fun

We're not one for lunches or spending a day on the golf course. Honestly, it's because it takes us away from what we love. For us, work and play are blended; it's hard to distinguish between the two.

We build our relationships with each other and our clients through the craft and the work. The shared outcome or goal is a powerful connector of relationships.

We do whatever we need to do to get in the right headspace. When we take care of ourselves first, only then can we take care of business.

You know what? We're going to be ok. Just relax a little and smile. We're in the business of attracting interest and telling stories. That's a pretty good gig. Enjoy it.

Our Vision

what we're working towards.

We’re an alternative to traditional marketing, branding, and design agencies. What makes us stand out is how we connect talented independent creatives and consultants with a system and process (the machine) to do good work. We keep things simple and distill it down to the essence of what matters most, which is compelling stories of our clients that they can take to their customers. The goal is not volume or over-consumption but the right product or service, at the right amount, to the people who need it.

We’re addicted to ice cream.

We're addicts.
We have a problem.

“Ice cream” is what we call our work, the output of marketing plans, campaigns, materials, websites, logos, etc.

The “ice cream machine” is the system of process, software, and collaboration tools we use to produce the work (ice cream). 

The team works with our clients to serve the work to their clients. 

Our client’s client eats the actual ice cream in the end. And when they do, there’s a big ear-to-ear smile on their face. And that’s what it’s all about.

Our Team

The Makers

Jason Bekdashe

DIRECTOR OF MARKETING

This is Jason

Jason Bekdashe's experience spans both the market research and the creative agency world. This blend of experience has helped him develop marketing plans and strategy based on data and the customer perspective.

Sarah Schulz

ART DIRECTOR

This is Sarah

Sarah is in love with the process of getting to know a client and what makes them unique. First, it's the research and exploration to figure out how to make their story special; then, it's all about creating a unique visual voice for them. That endeavour continues to be a driving force behind her work.
Visit her website

Donna Houston

STRATEGY, REAL ESTATE

This is Donna

Working with Beks allows Donna to merge two industries she loves and keep her autonomy as a freelancer and real estate professional. Real estate and marketing offer something new each day, keeping things interesting and fresh. Both provide endless learning opportunities while contributing to her industry and pushing the envelope toward innovation.

Jenny Stark

GRAPHIC DESIGNER

This is Jenny

Jenny has been a freelance designer since 2016. The freelance lifestyle has allowed her to travel to 37 different countries but be inspired and challenged to communicate and impact each audience across the world with her digital, print, and motion design. This wide range of unique experiences makes Jenny an asset to her clients.
Visit her website